Taytoy, or Ta Yang Hsu, or 徐大湧, was born to revolutionary Taiwanese parents in Belgium. Fighting against the man has been a central part of his life ever since. After studying architecture at the Institut Supérieur d'Architecture Intercommunal Victor Horta in Brussels, he started working in Taiwan. Since then he has been unable to make up his mind as to whether to make Brussels or Taipei his base, moving between the two every few months.
A senior interior designer-cum-art director with extensive experience in marketing and designing visual identities and retail spaces for luxury brands — Ta Yang Hsu is inspired by creating compelling brand experiences.
Some Clients
Amnesty International — Chanel — Louis Vuitton — Merck — Mitsubishi — Suho Paper Museum — Dachi Tea Co. — Taiwan Tongue — Adap.Table — Givenchy — VWG Architects — Dachi Integrated Marketing — Handicap International — British Council — The Presidential Office of Taiwan — Michael Guérisse O'Leary — Cindy Chao — Bisou Bisou — Taiwan Voice — NanShan Life Insurance — Bibliothèques Communales de Molenbeek-Saint-Jean — A2RC Architects — MA2 Architects— Museum Of Tomorrow — Tonwando PR — SADBr — The Euro Arabian Development Company — Taiwan Association for Innocence — WaH — Ars Gallo — Democratic Progressive Party — Commune de Schaerbeek — Commune de St-Gilles — Yamas Lifestyle